How radio anoraks reinterpreted Marshall McLuhan ....

In the eponymous year of 1964 when Radio Caroline began to broadcast, Canadian professor Marshall McLuhan became the author of Understanding media: the extensions of man. From this book emerged that now well-known phrase:  “the medium is the message”.

It has been interpreted in many ways, and one of them would fit the description of radio anoraks who seem to worship old hulks, jingles and the lives of aging disc jockeys, rather than program content.

While we are trying to discover the true origins of Radio Caroline, radio anoraks are the disciples of fantasy, and so our investigation is at variance with their own quasi-religious beliefs. Somehow they believe that the message broadcast is not as important as the location of the transmitter that radiated that message.

From this strange interpretation has emerged a reinterpretation of the words 'free radio'. To radio anoraks it does not mean the promotion of freedom of expression, but it often means the embracing of any corrupt political system that allows these anoraks to radiate poisonous diatribe into the ether.

Consequently, many radio anoraks put themselves in the same boat (pardon the pun), as the most extreme fanatical religious cultist, and no matter what we reveal, these cultists miss its actual message and seize upon a typo as the object of our publication. Crazy is too soft a word to describe these idiots, which is why we are adding the words of Marshall McLuhan to our YesterNoir Blog so that he can explain in his own words exactly what he meant.